Puerto Vallarta partners with GLAAD Media Awards to promote Tourism
Mexico’s Premiere LGBT Destination Gives Away Vacations to Increase Awareness
New York, May 6, 2014- Puerto Vallarta Tourism Board has partnered with the GLAAD Media Awards for the third consecutive year to promote its welcoming environment and stand behind GLAAD's commitment to bring LGBT images and stories to people around the world.
One of Mexico’s most welcoming cities, Puerto Vallarta participated in the New York edition of this year’s GLAAD Media Awards this past Saturday, May 3rd in New York’s famed Waldorf Astoria. The Pacific Coast port provided two giveaway packages for the VIP and general guests’ auctions, generating over $10,000 USD for GLAAD. The vacations included stays at Puerto Vallarta’s world-class hotels Grand Miramar and Marriott CasaMagna coupled with activities from Vallarta Adventures , Dolphin Discovery and Gay Vallarta bar hopping tours . Flights were courtesy of Aeromexico.
According to the World Travel & Tourism Council, the LGBT market represents more than 10% of the world’s tourism and worth an estimated 185 billion dollars annually. The Mexican Tourism Commission, directed by the Senator Felix Gonzalez Canto, requested the approval of strategies to strengthen related policies toward the LGBT tourism sector in Mexico. It is estimated that this segment already brings in over $46 million a year to Mexico. Puerto Vallarta is one of the most recognized LGBT destinations for the gay market, according to Gonzales Canto, Puerto Vallarta, is the only destination in Mexico that is specialized in this area of tourism.
Home to over 76 bars, restaurants and hotels specifically targeting the LGBT traveler, many of which are gay-owned and operated, Puerto Vallarta has long been one of the top LGBT destinations around the world. This year it will host its annual LGBT event "Vallarta Pride" the weekend of May 22 to 26, 2014. From June 12-14, 2014, Puerto Vallarta will also be hosting the International LGBT Business Expo , Latin America's leading lesbian, gay, bisexual and transgender (LGBT) travel business conference and consumer expo.
Puerto Vallarta will also be participating at this year’s World Pride in Toronto with Tequila Jimador and is currently running a sweepstakes, register for a chance to experience Puerto Vallarta at http://goo.gl/6pDI2f