Puerto Vallarta Tourism Board updates Destination’s official website
Puerto Vallarta’s official website, www.visitpuertovallarta.com , was updated and re-launched for the second time this year as part of the Puerto Vallarta Tourism Board’s initiative to incorporate the latest trends in the digital world and offer site visitors the latest and most friendly tools to learn about the destination's diverse tourism opportunities and book travel to Puerto Vallarta.
Visitors to the new site will find segmented and direct access to themed travel opportunities, including Family Travel, Romance, Adventure, LGBT and Business and Medical Travel. Each travel segment microsite provides site visitors with general information on Puerto Vallarta’s offerings in that market. Each page also provides those interested in further information access to local provides and by clicking on an interactive link.
Those interested in booking their travel to Puerto Vallarta do not even have to leave the site, as a booking engine hosted by Expedia has also been added as a direct call to action.
Visually, the site will be changing on a constant basis as destination pictures are used to evoke travel, particularly as the winder months step in and beach and sun imagery play a bigger part in the decision making process. Increasing the site’s interaction with its visitors, each page also has a section for comments, allowing real visitors to comment on their Puerto Vallarta experience and entice future travel.
The Website will also host three trip giveaways targeting the niche markets of romance, family and LGBT travel as well as the destinations’ education trip for the business travelers.