October 09, 2016
Aeroméxico, Mexico’s international airline, will launch two new nonstop flights to Puerto Vallarta from New York City and Chicago. The new seasonal weekly Aeroméxico service from JFK International Airport begins January 16, 2014 and the service from Chicago will begin on December 21.
A direct result of the “Live it to Believe it” campaign, other new flights will be added from Lansing, St. Louis, Rockford, New York, Philadelphia, Chicago, Los Angeles, Milwaukee, Minneapolis, Denver, Calgary, Montreal, Toronto, Vancouver and Winnepeg. It is estimated that the cost of the Vallarta-Nayarit campaign is $11.2 million USD and is funded by the Puerto Vallarta Tourism Board, the destination’s hotels and international airport (PVR) and the other government partners involved.
Puerto Vallarta’s NATJA conference led to over 200 editorials and $4M in PR, marking the largest US/Canadian media event ever in Mexico. Read more
The Puerto Vallarta Tourism Board announced that the final month of the year will top a successful 2015 with over 90% occupancy rate. Read more
LATITUDE wins Gold Adrian Award from HSMAI for its PR work with NATJA and organizing their annual conference in Puerto Vallarta." Read more