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October 09, 2016
The ice bucket challenge is the latest internet craze, involving people pouring cold water over themselves and posting their videos online.
Well-known names from Cristiano Ronaldo and Lady Gaga to Bill Gates and Jennifer Lopez have taken the plunge to raise money and awareness for the ALS Association and now it's our turn! 640,000 donors have raised $32 million USD since the program kicked-off on August 1st.
We need you and your friends this Tuesday, August 26th at 7pm to take the challenge. Bring a small bucket to the new pier and we will coordinate the rest.
Costa Imagine Visual Productions y Skyvideo will be deploying their drone to capture photos and videos. Upon successful completion of the challenge, participants are asked to update their social media pages by using the graphics at http://www.alsa.org/fight-als/ice-bucket-challenge.html and use the hashtags #icebucketchallenge and
Puerto Vallarta’s NATJA conference led to over 200 editorials and $4M in PR, marking the largest US/Canadian media event ever in Mexico. Read more
The Puerto Vallarta Tourism Board announced that the final month of the year will top a successful 2015 with over 90% occupancy rate. Read more
LATITUDE wins Gold Adrian Award from HSMAI for its PR work with NATJA and organizing their annual conference in Puerto Vallarta." Read more
